It’s a wellness subcategory all to itself, according to Laureen Schroeder, principal consultant at the health, beauty, and wellness firm Bespoke Beauty Partners, who talked with Cosmetics Design about the product’s growth potential in the mass market.
Cosmetics Design caught up with Laureen Schroeder, the global director for Health, Beauty and Baby at brand development firm Daymon Worldwide to discuss how wellness continues to motivate personal care.